{"id":526945,"date":"2025-09-15T11:05:04","date_gmt":"2025-09-15T11:05:04","guid":{"rendered":"https:\/\/www.ninjaone.com\/?post_type=video_hub&#038;p=526945"},"modified":"2025-09-15T11:06:10","modified_gmt":"2025-09-15T11:06:10","slug":"challenges-to-selling-security-services-and-ways-to-win-over-clients","status":"publish","type":"video_hub","link":"https:\/\/www.ninjaone.com\/videos\/msp-growth\/challenges-to-selling-security-services-and-ways-to-win-over-clients\/","title":{"rendered":"3 Challenges To Selling Security Services (And 5 Ways To Win Over Clients)"},"content":{"rendered":"<p>Selling cybersecurity services isn\u2019t easy, but with the right strategy, MSPs can overcome common challenges. In this video, we cover three key obstacles and five expert tips to help you build trust and close deals. Learn how to define your audience, build your product stack, and position your services with authority. Topics include MSP security sales, creating cybersecurity packages, and more.<\/p>\n<p>Read the full blog on <a href=\"https:\/\/www.ninjaone.com\/blog\/three-challenges-to-selling-security-services-and-five-tips-on-overcoming-them\/\" target=\"_blank\" rel=\"noopener noreferrer\">3 Challenges to Selling Security Services<\/a><\/p>\n","protected":false},"author":211,"featured_media":526948,"parent":0,"template":"","meta":{"_acf_changed":false,"_relevanssi_hide_post":"","_relevanssi_hide_content":"","_relevanssi_pin_for_all":"","_relevanssi_pin_keywords":"","_relevanssi_unpin_keywords":"","_relevanssi_related_keywords":"","_relevanssi_related_include_ids":"","_relevanssi_related_exclude_ids":"","_relevanssi_related_no_append":"","_relevanssi_related_not_related":"","_relevanssi_related_posts":"","_relevanssi_noindex_reason":"","_lmt_disableupdate":"no","_lmt_disable":""},"video_hub_series":[12235],"video_hub_category":[12229,12232],"class_list":["post-526945","video_hub","type-video_hub","status-publish","has-post-thumbnail","hentry","video_hub_series-it-101","video_hub_categories-msp-growth","video_hub_categories-security"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/video_hub\/526945","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/video_hub"}],"about":[{"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/types\/video_hub"}],"author":[{"embeddable":true,"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/users\/211"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/media\/526948"}],"wp:attachment":[{"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/media?parent=526945"}],"wp:term":[{"taxonomy":"video_hub_series","embeddable":true,"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/video_hub_series?post=526945"},{"taxonomy":"video_hub_categories","embeddable":true,"href":"https:\/\/www.ninjaone.com\/sv\/wp-json\/wp\/v2\/video_hub_category?post=526945"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}