August 6, 2020
The Hottest MSP Sales Opportunities
The clock is ticking to get deals in the pipeline before the end of the year. Where are the leads coming from, and what new opportunities are other MSPs going after now?
Hear straight from fellow MSPs on the following topics and more:
- Are mid-market companies actually seeking out co-managed IT? If so, how do you find those opportunities? What types of MSPs and tactics are winning the deals?
- Is there a "client-grab" going on? How are unhappy clients being targeted and being encouraged to switch?
- What other "centers of influence" should MSPs be partnering with? With everything that's happening, what other services and expertise are your prospects turning to who could be great ins?
- What should you be selling to your current clients? What next round of up-sell opportunities is the pandemic making relevant?
Materials
July 23, 2020
MSP Town Hall
Curious how other MSPs have been adapting and what their situations are like currently?
Hear others share their experiences and compare solutions. This chat covers the following and more:
- Where are things at with operations? Are workloads increasing/decreasing? How are teams handling the logistics of going on-site?
- How are teams coping and adapting? Are techs working from home or the office? How is morale?
- How are clients faring? How fast or slow is recovery looking?
- What are forecasts looking like for the remainder of the year? Back on track? Falling short? How are teams adjusting course? What new opportunities are being pursued?
Materials
July 9, 2020
How to Nurture and Convert Sales Leads
with Kevin Clune, co-founder at MSP Growth Hacks
How do you turn cold leads into warm opportunities?
We teamed up again with MSP marketing expert Kevin Clune to share examples of how to build appointment-winning sales cadences and email nurture campaigns. Watch the reply to hear what the numbers have to say about how many touches you should include in your cadences, as well as the best day/time to email and call.
You'll also see us discuss sample cadences and templates that you can use to level-up your own nurturing campaigns.
We gave away a $50 Amazon Gift Card to the attendee who had the most upvoted email subject line idea. Check out the Agenda doc below to see what the group came up with.
June 18, 2020
Sales Prospecting Without In-Person Events
with Ray Orsini, CEO at OITVOIP
Did you previously rely on conferences and networking events as a major source of leads for your MSP? What’s your game plan now that the majority have been canceled or gone virtual?
If you’re looking for new prospecting options, or maybe just creative ways to switch things up, then you don’t want to miss this live brainstorming session led by OITVOIP CEO Ray Orsini. We dove into the recent changes he had to make (including transforming his own conference into a virtual event), and as a group we shared our ideas for keeping prospecting going through the summer and beyond.
We gave away a $50 Amazon Gift Card to the attendee with the most upvoted idea. Check out the Agenda doc below to see what it was.
Materials
May 28, 2020
Updating Your MSA for the New Normal
With everything that’s changed this year, is it time to revisit your Managed Services Agreement?
Recently, NinjaOne Channel Chief Advisor Tom Watson went through the process of updating the MSA he used when he was a MSP owner. We used the new version as a prompt to ask questions, share ideas, and dive deep into the following:
- How can MSPs be empathetic, generous, and still cover their a$$?
- What are the biggest liability risks that COVID and WFH have introduced?
- What new terms & conditions do MSPs need to consider adding to protect themselves from liability and payment issues?
- How can you walk back temporary exceptions and payment terms or make difficult conversations with clients easier?
- How can you transform your MSA into a sales asset to help you close new business?
April 23, 2020
Adapting Sales and Marketing During the Crisis
with Kevin Clune, co-founder at MSP Growth Hacks
What's the best way to continue generating leads and new business during a time like this?
That's a question we've been hearing a lot lately, so we invited MSP Growth Hacks co-founder Kevin Clune on a Live Chat to share practical suggestions. Watch the recap to see what topics came up in live open discussion with attendees, including:
- What marketing activities are right for this moment
- How to stand out from the “Here’s a WFH checklist” crowd
- What future outreach and campaigns you should get ready now so you’ll be ready for the next phase of the crisis
- A bunch of marketing ideas you can steal and start working on today
Materials
April 9, 2020
Handling COVID-Related Client Requests and Communication
How are fellow MSPs adapting their approach to client communication?
This MSP Live Chat session resulted in a lot of interesting discussion and shared solutions around the following:
- How to deal with contract changes / cancelation requests
- Whether to offer discounts or defer payments
- Ways you’re being proactive with client communication
- Wins: How you’re inspiring calm and confidence during all this
- How some are continuing to close and onboard new clients
Materials
April 2, 2020
MSP Financial Aid: The CARES Act, Explained
with Joel Friend, Accountant and Owner at Joel Friend Associates
Trying to navigate the Paycheck Protection Program (PPP) to receive potentially business-saving financial aid for your MSP?
Tune in to this MSP Live Chat with accountant and financial advisor Joel Friend. He took on all questions and broke down the following in plain English:
- Who can (and should) apply
- How to apply
- Which SBA-backed loans can provide the biggest immediate assistance
- Loan forgiveness stipulations
- Exactly what the loans cover, with primary focus on the PPP
Materials
March 26, 2020
MSP Reactions to COVID-19
In response to the COVID-19 pandemic, how can we virtually meet and remain strong as a community?
Watch our very first MSP Live Chat as we host a platform for MSPs and business owners alike to talk openly about coping with the current crisis and the following:
- The impact on finances: Should we all be tightening our belts in anticipation of what’s coming (even if you just had your best month in years)? How can we cut costs and improve cash flow?
- The impact on operations: Getting crushed with remote-work-related projects and support? Seeing some clients already scaling back or canceling? How is everyone adjusting?
- The impact on technicians: How’s everyone on the team staying connected and avoiding burnout? What about WFH setups is working, and what’s not?
- The impact on owners: How are you keeping all the plates spinning and handling the stress of so many unknowns?
Materials
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